• Available for select projects — 2026

  • Available for select projects — 2026

  • Available for select projects — 2026

  • Available for select projects — 2026

  • Available for select projects — 2026

  • Available for select projects — 2026

Case study

01

Sahel Villas

A North Coast villa collection sold through a website that feels like the first site visit. Calm, cinematic and built to turn interest into viewings.

Client

Sahel Villas (concept)

Industry

Luxury Real Estate

Services

Website / Sales Platform

Timeline

6 weeks

Year

Concept · 2026

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01 / The brief

01 / The brief

Sahel Villas is a SAZ concept for a boutique developer on Egypt's North Coast. We designed a bilingual sales site that lets buyers walk the project, compare villas and book a private viewing without picking up the phone.

02 / The work

02 / The work

A

The challenge

Most developer sites in the region look the same: render galleries, a brochure download and a phone number. Buyers spending at this level expect the website to feel as considered as the homes.

B

Our approach

We led with light, stone and silence. Full-bleed blue-hour photography, one villa at a time, and a floor plan explorer that shows orientation, sea views and availability on a single screen.

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03 / The outcome

The
results.

A sales site that does the first meeting for you. Buyers arrive at a viewing already knowing which villa they want.

A sales site that does the first meeting for you. Buyers arrive at a viewing already knowing which villa they want.

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Languages, English and Arabic

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Languages, English and Arabic

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Languages, English and Arabic

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Screen to compare every villa

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Screen to compare every villa

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Screen to compare every villa

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Weeks from brief to launch

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Weeks from brief to launch

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Weeks from brief to launch

In their words

“A luxury buyer decides on the website before they ever visit the site. That is where we start.”

SAZ Studio

Design note

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